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Is AI a threat to small web design agencies?
18th Jul 2024
The rise of artificial intelligence (AI) has sparked a mix of excitement and concern across various industries, including web design. While AI has made impressive strides and brought many advancements, the idea that it will completely take over the web design industry is far-fetched. Here’s why AI isn’t going to replace human web designers anytime […]
The Perks of Choosing a Local Web Designer Over a Big Agency
18th Jul 2024
Deciding on who should design and build your company’s website can feel like a big decision. While large agencies have their perks, opting for a local web design studio like Pixel Air in Knutsford, Cheshire, offers unique benefits that can make all the difference. Personalized Service: With Pixel Air, you get the VIP treatment. They’ll […]
Harnessing ‘They Ask You Answer’: A Step-by-Step Guide to Elevate Your Website Content
11th Jul 2024
“They Ask You Answer” by Marcus Sheridan is a game-changing guide for businesses looking to enhance their content marketing strategy. At its core, the book emphasizes a fundamental shift in perspective: businesses should focus on answering their customers’ most pressing questions through transparent, informative content. This approach not only builds trust but also positions the […]
Finding a Web Designer in Knutsford
22nd Mar 2024
Identify Your Needs Before diving into the search for a web designer, it’s crucial to outline what you need for your business website. Do you require a complete design overhaul, or are you looking for someone to maintain and update your current site? Understanding your objectives, including the features and functionality desired, will help you […]
Don’t make these web design mistakes
9th May 2023
Advice Design Web Design Web Development
Web design is an essential aspect of building a website that delivers a great user experience. With the increasing competition online, businesses need to make sure their website design is not only visually appealing but also functional and user-friendly. However, creating a website can be challenging, especially if you are not familiar with the best […]
Hiring a Knutsford Web Designer
30th Apr 2023
Advice Design Web Design Web Development
If you’re looking to create a new website for your business or update your existing one, you may be wondering whether to hire a local web designer or an outsourced one. While outsourcing may seem like a cheaper option, there are several benefits to hiring a local web designer in Knutsford. In this blog post, […]
7 things to consider when redesigning your website
23rd Mar 2023
Redesigning a website can be a daunting task. There are many factors to consider when revamping your website, such as design, user experience, content, and SEO. In this blog post, we will discuss the main things to consider when redesigning your website. 1. Define your goals and objectives Before starting the redesign process, it is […]
Why your website is not performing
5th Mar 2022
We understand that your website might not have been a top priority for your business recently due to the global pandemic. It’s completely understandable, as companies have had to focus on other important matters during the past year and a half. At Pixel Air, we understand this and appreciate that companies in various industries, such […]
Bad Weather Means Better Productivity
12th Jun 2019
It feels like it’s been raining all year so far. Has it? Whilst you may have woken up this morning and, once again, felt that surge of disappointment that it was still raining – how many weeks has it been now – you can be sure that your business was rejoicing. According to ‘Rainmakers: Why […]
5 ways to create effective website copy
23rd May 2019
Content drives the internet as we know it. So what can we do ensure we create well-written and thought-provoking content that will delight your audience and ultimately convince them into buying your product or service?
Are you ready for Google’s ‘Mobile-friendly’ Update?
13th Apr 2015
Google first announced algorithm changes to affect mobile SEO back in November 2014. They have since provided a few more specifics and have revealed via a blog post that the algorithm update will happen on the 21st April, and will focus on ‘mobile-friendliness’ as a ranking factor.
Simple Conversion Optimisation
12th Nov 2014
Clients often approach us with the same dilemma: “We love our new website but we’re not getting any sales.” It can sometimes take businesses by surprise when their website just doesn’t work for them in the way that they had hoped, despite it looking the part. Thankfully, optimising your conversion rates – which basically means […]
Getting the Most from your Web Designer
15th Sep 2014
For most businesses these days, a good website is the most effective marketing tool that they have. It’s usually the first point of call for customers wanting information on products and services as well as contact details. The most effective websites will do a good job in selling you a lifestyle, a dream and make their business incredibly desirable to the user. That’s […]
Designing in the Browser
14th Aug 2014
A recent Forbes study estimated that almost 80% of internet access is now made via a mobile device rather than a desktop computer. With even more mobile devices entering the market, all with different screen sizes, it’s more important than ever to ensure your site is built to cater for a mobile audience. Back in January 2013 we went to New Adventures […]
Google Will Warn When Your Site Is Not Responsive
16th Jul 2014
We wrote an article not so long back about the importance of keeping your site up-to-date with technology and with your user. With more people using mobile phones to access search engines than ever before (set to overtake desktop searches), it seems it is more important than ever to make sure your website is responsive. […]
Are you Responsive?
3rd Apr 2014
You’ve got a great business and you’re the proud owner of a beautiful website. But when it comes to mobile, your site just doesn’t look quite so good. The content doesn’t fit, the images are squashed, the text is illegible. If you’re not happy with the way your site looks from your mobile phone, you can bet your customers aren’t either.
