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Is AI a threat to small web design agencies?
18th Jul 2024
The rise of artificial intelligence (AI) has sparked a mix of excitement and concern across various industries, including web design. While AI has made impressive strides and brought many advancements, the idea that it will completely take over the web design industry is far-fetched. Here’s why AI isn’t going to replace human web designers anytime […]
The Perks of Choosing a Local Web Designer Over a Big Agency
18th Jul 2024
Deciding on who should design and build your company’s website can feel like a big decision. While large agencies have their perks, opting for a local web design studio like Pixel Air in Knutsford, Cheshire, offers unique benefits that can make all the difference. Personalized Service: With Pixel Air, you get the VIP treatment. They’ll […]
Harnessing ‘They Ask You Answer’: A Step-by-Step Guide to Elevate Your Website Content
11th Jul 2024
“They Ask You Answer” by Marcus Sheridan is a game-changing guide for businesses looking to enhance their content marketing strategy. At its core, the book emphasizes a fundamental shift in perspective: businesses should focus on answering their customers’ most pressing questions through transparent, informative content. This approach not only builds trust but also positions the […]
10 Things I Learned Running My Own Web Design Agency
22nd Mar 2024
Running a web design agency has been one of the most enriching experiences of my professional life. It has taught me lessons about the industry, entrepreneurship, and myself. Here are the ten most significant insights I’ve gained from this journey. 1. Understanding Your Niche is Crucial When I first started, I thought offering a wide […]
Finding a Web Designer in Knutsford
22nd Mar 2024
Identify Your Needs Before diving into the search for a web designer, it’s crucial to outline what you need for your business website. Do you require a complete design overhaul, or are you looking for someone to maintain and update your current site? Understanding your objectives, including the features and functionality desired, will help you […]
Don’t make these web design mistakes
9th May 2023
Advice Design Web Design Web Development
Web design is an essential aspect of building a website that delivers a great user experience. With the increasing competition online, businesses need to make sure their website design is not only visually appealing but also functional and user-friendly. However, creating a website can be challenging, especially if you are not familiar with the best […]
Hiring a Knutsford Web Designer
30th Apr 2023
Advice Design Web Design Web Development
If you’re looking to create a new website for your business or update your existing one, you may be wondering whether to hire a local web designer or an outsourced one. While outsourcing may seem like a cheaper option, there are several benefits to hiring a local web designer in Knutsford. In this blog post, […]
7 things to consider when redesigning your website
23rd Mar 2023
Redesigning a website can be a daunting task. There are many factors to consider when revamping your website, such as design, user experience, content, and SEO. In this blog post, we will discuss the main things to consider when redesigning your website. 1. Define your goals and objectives Before starting the redesign process, it is […]
Why your website is not performing
5th Mar 2022
We understand that your website might not have been a top priority for your business recently due to the global pandemic. It’s completely understandable, as companies have had to focus on other important matters during the past year and a half. At Pixel Air, we understand this and appreciate that companies in various industries, such […]
Bad Weather Means Better Productivity
12th Jun 2019
It feels like it’s been raining all year so far. Has it? Whilst you may have woken up this morning and, once again, felt that surge of disappointment that it was still raining – how many weeks has it been now – you can be sure that your business was rejoicing. According to ‘Rainmakers: Why […]
5 ways to create effective website copy
23rd May 2019
Content drives the internet as we know it. So what can we do ensure we create well-written and thought-provoking content that will delight your audience and ultimately convince them into buying your product or service?
New Website for Mirasa Developments
4th Apr 2019
We have just launched a new website for Cheadle-based Mirasa Developments, an up-and-coming property development company based in Wilmslow.
Making Material Design
28th Jan 2016
Having only switched to from iOS to Android myself a few months ago this is a fascinating behind-the-scenes look at building Google’s visual framework. What’s most inspiring is how their digital user interface was essentially born of folding bits of paper.
Are you ready for Google’s ‘Mobile-friendly’ Update?
13th Apr 2015
Google first announced algorithm changes to affect mobile SEO back in November 2014. They have since provided a few more specifics and have revealed via a blog post that the algorithm update will happen on the 21st April, and will focus on ‘mobile-friendliness’ as a ranking factor.
We Love the Halfbike
9th Apr 2015
We came across an amazing Kickstarter campaign recently that we felt was definitely worth a mention. It’s not often you get a classical object such as the standard bicycle, that you thought could never be changed or improved, and see it reborn as something so stunning.
Photographing Bronze Sculptures
13th Feb 2015
We often receive unusual and interesting requests for design-related projects. This was particularly true when we were approached by the family of the late Benson Landes, an incredibly talented and renowned Cheshire-based bronze sculptor.
Responsive Design Workshop
3rd Dec 2014
News Web Design Web Development
November saw our very own Alex going back to school. As part of our support for the Knutsford Studio, Alex has offered to run workshops for any students interested in web design and business set-up.
Introducing our (mini) photo studio
3rd Dec 2014
This month, we have set up our own mini photo studio into the office and are delighted that can now offer product photography to our clients. We have always enjoyed location shooting and have several sites featuring our own filming and photography. So now it’s nice to be able to shoot our own product photos that we […]
Simple Conversion Optimisation
12th Nov 2014
Clients often approach us with the same dilemma: “We love our new website but we’re not getting any sales.” It can sometimes take businesses by surprise when their website just doesn’t work for them in the way that they had hoped, despite it looking the part. Thankfully, optimising your conversion rates – which basically means […]
Students Teaching Us a Thing Or Two
8th Oct 2014
As a family business running a busy studio as well as bringing up children, we at Pixel Air, have a vested interest in the community. When the Knutsford Studio got in touch with us towards the end of the summer with their proposal, it just felt like a good thing to do. Asked if we would be interested in offering work experience placements to some of their new GCSE and A-Level students, we jumped at the chance.
Getting the Most from your Web Designer
15th Sep 2014
For most businesses these days, a good website is the most effective marketing tool that they have. It’s usually the first point of call for customers wanting information on products and services as well as contact details. The most effective websites will do a good job in selling you a lifestyle, a dream and make their business incredibly desirable to the user. That’s […]
Designing in the Browser
14th Aug 2014
A recent Forbes study estimated that almost 80% of internet access is now made via a mobile device rather than a desktop computer. With even more mobile devices entering the market, all with different screen sizes, it’s more important than ever to ensure your site is built to cater for a mobile audience. Back in January 2013 we went to New Adventures […]
Google Will Warn When Your Site Is Not Responsive
16th Jul 2014
We wrote an article not so long back about the importance of keeping your site up-to-date with technology and with your user. With more people using mobile phones to access search engines than ever before (set to overtake desktop searches), it seems it is more important than ever to make sure your website is responsive. […]
D&AD Winners Announced
27th May 2014
This year’s D&AD winners have just been announced and we’ve had a great time going through them and being inspired.
Dementia Roadmap Website Launches
22nd May 2014
With Dementia Awareness Week 2014 comes the launch of the much anticipated website Dementia Road Map, commissioned by the Royal College of General Practitioners and developed by Pixel Air.
Are you Responsive?
3rd Apr 2014
You’ve got a great business and you’re the proud owner of a beautiful website. But when it comes to mobile, your site just doesn’t look quite so good. The content doesn’t fit, the images are squashed, the text is illegible. If you’re not happy with the way your site looks from your mobile phone, you can bet your customers aren’t either.
New Pixel Air Website
22nd Mar 2014
It’s been a long time coming but we’re finally very pleased to announce the redesign of our very own website! After 7 years we finally had to make our own site a priority and have given it a complete overhaul to bring it in line with what we do for all our clients these days.
Two websites for two venues
26th Feb 2014
This month has been very busy indeed. We’ve had some very exciting and inspirational projects to work on. The first is for Heaton House Farm – a stunning wedding venue in the Cheshire countryside.
Merry Christmas!
22nd Dec 2013
It wasn’t just the festive season which made us feel jolly this month – we were also delighted to wrap up the year with the launch of a few new websites, namely – Hargreaves Factory Outlet, a popular frozen food retailer in Manchester, recruitment specialists ADE Group and Heaton House Accomodation – a bespoke wedding venue providing comfortable on-site accomodation. […]
Bienvenido a Mallorca!
23rd Nov 2013
We’d like to announce the launch of a new website for a family-run Spanish bed & breakfast Finca Son Jorbo. Offering a range of traditional apartment suites and set in the beautiful Mallorcan countryside.
Chemical Sourcing & English Tuition
7th Nov 2013
Hale-based Novakem recently approached us to design a new website to showcase their chemical sourcing and logistics services. They already had a professional corporate identity and modern colour palette to work with – so it was a case of coming up with a clean and contemporary online presence.
Aquababies
15th Oct 2013
October has seen the launch of a new site for Aquababies, a leading baby swim class in the North West. We’ve had a lot of fun putting this together with the use of some fantastic underwater photography to make the site eye-catching and fun!
Calling all Stags & Hens
10th Sep 2013
September saw us all mostly go-karting, paint balling, going to strip clubs, pole dancing and going between Liverpool, Manchester, Leeds and Birmingham looking for the best nights out. In reality, we all sat behind our computer screens and planned some amazing nights out for the rest of the UK!
When Traditional Becomes Modern
30th Aug 2013
When we were offered the opportunity to work on the Wildsmith website, we were thrilled with the challenge of bringing this very traditional, quality and 150 year old brand into the 21st century with a responsive E-commerce site.
Jane Asher Relaunched
15th Aug 2013
Having worked for a number of years managing Jane Asher’s website – we decided it was finally time to give the website a visual refresh to suit the new brand as well as a complete technical overhaul. Jane’s site is a very popular online store for all things to do with sugarcraft and baking. With […]
New Recruit
7th Aug 2013
We’d like to welcome the latest member of our team, Simon. An incredibly talented web designer and front-end developer with over 10 years experience, having worked freelance for many years as well as for a number of high-profile digital agencies in Liverpool. What Simon doesn’t know about WordPress theming isn’t worth knowing! he also brings […]
Lights, Camera & Action
18th Jul 2013
July sees the launch of two exciting and quite innovative projects that we have had the pleasure to work on. Asco Lights is a lighting design company who approached us to create a slick, ambient site to reflect their contemporary and exclusive lighting design services. Part of the project was to create an immersively interactivevirtual lighting […]
Keeping Cool
10th Mar 2013
We’re really pleased to announce the launch of a new site for Blastcool this month, an online showcase of their range of exclusive outdoor coolers. We’ve been lucky enough to work with some stunning photography, to create a clean and contemporary website. In addition, the site is responsive and adapts for mobile devices and features an e-commerce […]
Moving up in the World
5th Mar 2013
This month has seen us move into a brand new office, albeit upstairs! Now that the builders have left, we are settling in to a larger, lighter room with brand new kitchen and staff areas, several board rooms and a lovely, new, glass front door! We’re all feeling refreshed and really enjoying the new space. […]
